Brooklyn Trunk Show This Weekend!

In case you missed this on Facebook …

veronica sheaffer at veka bridal_feb 2014


Get it.

And now … I’ve got a sick husband and a screaming baby to tend to. Yeah. GLAMOROUS.

Leave a comment


Featured in Trendy Bride Magazine!

We began sleep training last night.

And that is all I will say about that.

Instead let us talk about THIS:

veronica sheaffer bridal _ swiss dot _ dotted swiss _ gray bridal gown _ trendy bride magazine

[clockwise from top: Lierre gown, Lierre gown with Velvet Blossom Headband, Lotus gown in gray]

Trendy Bride Magazine┬ájust launched their inaugural issue and they’re featuring my gowns in a super charming spread all about ‘Rustic Romance’ – isn’t it the dreamiest?

veronica sheaffer _ gray wedding gown _ tea length bridal _ trendy bride magazine

[left to right: Iris gown, Lotus gown in gray]

I know I’ve said this before, but it’s always so fun to see my gowns styled in different ways. It’s incredibly satisfying and exciting to see a dress go effortlessly from a super glam setting to a charming, relaxed one – like this amazing farm.

veronica sheaffer _ swiss dot bridal _ dotted swiss gown _ trendy bride magazine

[Gardenia gown]

Obviously I gave myself a mental high five after I saw these images, because duh. So pretty! The entire magazine is really, really lovely and you should definitely go get some – only $1.50 to download (!) and $5 for a paper copy – which is a great deal for some gorgeous images throughout. If you’re a super feminine bride looking for some soft, charming inspiration, then get to it, my friend.

[Images courtesy of Trendy Bride Magazine; Michelle Butler photographer]


Filed under FEATURED IN . . .

Real Wedding: Lauren and Jason

So. You missing me yet, or what? Gaaah. First, I’d like to thank you for coming back, and second, I’d like to thank the universe for all of the awesome ladies I have been meeting so far in 2014. It has been such an amazing start to the year! And thanks, universe, for the baby and everything too, duh.

So I maybe watched half of a documentary/infomercial about “The SECRET” on one particularly crabby-baby day recently, and despite my head hurting from all of the eye rolling (and crabbing), I felt a tiny bit humbled by having to acknowledge that somebody already came up with my life philosophy. I mean, not so much the cutting stuff out of magazines and taping it to poster board – I don’t have time to stare at a picture of a Corvette until it manifests itself – but I do TOTALLY believe that you get what you put out into the world. I was feeling so super low for a while there – having your body and mind just WRECKED is a hard thing to accept, even if it is for a totally awesome reason – and I was really starting to worry about my complete lack of motivation. But thankfully once I started throwing some positive energy out into the world, the good stuff started coming back around. So THANKS for being part of that!

Also thanks to my lovely (lovely, lovely) friend Lauren for asking me design her wedding clothes for her amazing wedding last Fall. She’s the “Downton Bride” I kept telling you about, and holy smokes, did she know how to wear a gown:

downton style wedding gown by veronica sheafferI really love both of these people. And I love that I got to be there to celebrate with them – it was such a happy wedding. I mean, weddings are just amazing days anyway, and then add to that the incredibly sweet things everyone had to say about these two. It was just a love fest, all around. And it was also totally GORGEOUS, as are the beautiful photos by Studio Starling.

downton style wedding_custom bridal gown by veronica sheafferGet a load of the bride’s nieces and nephew, amiright? Don’t you want to just steal them and hug them forever?? You can see more of this charming wedding in the Chicago Sun-Times feature – and make sure to check it out, because there are so many pretty details. Thank you so much, Lauren, for asking me to be a part of your day – you looked absolutely stunning – and CONGRATULATIONS to you and Jason!!

[Images by Studio Starling]


Filed under FEATURED IN . . ., MADE IT

Kitchen Progress: Part 1

Sooo ….

Do you remember the ‘Before’ shot of our kitchen?

hideous kitchen beforeMy eyes! My EYES!

Well. It’s getting better

kitchen progress

At least, it’s starting to look clean anyway. It’s inevitable that a kitchen is going to acquire some grease. And some dust will gather in that grease. But there is nothing grosser than scrubbing someone else’s dusty grease accumulation. *gag*

So far, we have:

  • ripped out the upper cabinets
  • primed the lower cabinets
  • replaced the countertops
  • replaced the sink
  • replaced the faucet
  • patched and primed the wall
  • installed cabinets against the other wall (not pictured)
  • removed the cabinets going into the dining room and replaced them with one tall pantry cabinet

And now we have to actually make the space look NICE and FANCY. One thing I can’t wait to do is get the floating shelf in place. That will go the full length of the wall above the sink, and I’ll store our everyday dishes there, freeing up some much-needed space elsewhere.

Then all of the cabinets need to be painted, and quite frankly, after getting them primed, I’m now completely convinced I need to replace the doors entirely. I hate that extra bit of trim on them – they’re too fussy.

The fancy stuff will come in with the gold hardware and super modern brass light fixtures. I’m also toying with some different backsplashes, but still undecided as of yet. I’m thinking something “mirrored”.

The whole thing has been super DIY, which I don’t mind, but I’m so ready for this project to be DONE. I just want a clean, uncluttered kitchen already. My goal is to have it all finished by spring, so that I can then focus my attention on the porch. If only the baby was more patient on painting days. I’m wishing so hard for a “let’s finish your torn-up kitchen!” contest. And that I actually won contests.


Filed under MAKING IT

Real Wedding: Kelly and David

Holy. Smokes. The 2014 bridal season has BEGUN. After taking maternity leave last year, followed a holiday break, I’m super lucky that as soon as I was ready to get back to work, the work was ready to start flowing. And I am so super excited about the projects I’ve got lined up! They are so good, you guys. By the way, I’m able to accept more custom orders than usual this year, so there are still available slots. If you know you want custom, call me right away, please! I’ve still got openings, but my schedule is practically booked solid with consultations. So … act now!

Speaking of custom, I’ve got some amazing pictures to show you of my beautiful bride Kelly and her super cute husband David on their wedding day. They are both so completely adorable, and Kelly is a serious knockout in her blush lace and tulle gown. Just look at these two:

blush 1950s style bridal gown_tulle skirt_by veronica sheaffer

Ohmigod I TOLD YOU. So completely sweet and adorable in every possible way. I had a really hard time narrowing down the images by T&S Hughes Photography to share here, because they are all so lovely and Kelly looks so happy. Lucky for us there are a bunch more on the photographers’ blog here. You must go check them out. Not only are they great wedding photos, but Kelly designed such a beautiful wedding – the color palette alone is so gorgeous (now that I think of it, all of my brides last year had really amazing-looking weddings – I always say I’m so lucky, and I totally mean it). Anyway, it’s always so exciting when a bride comes in and I just instantly know exactly what she’s imagining. That totally happened with Kelly – right down to the veil. I just knew. You know? And not only did I get to design this pretty gown, but I got to spend time with this incredibly sweet woman (and her super sweet mom). Like I said – I’m so lucky.

[Images by T&S Hughes Photography; Hair and Makeup: Bridal Beauty Chicago]


Filed under MADE IT

Before Tour: Part II

Happy Holidays!!!! Ohmigosh, you guys, 2013 is almost OVER. That’s totally nuts to me. I’m honestly a little sad to see it go, for the first time ever. Keith and I had a baby, bought a condo, and I enjoyed my most successful business year ever in 2013. But life is always evolving – who cares about a date, right? Time for bigger, better, or maybe just okay stuff in 2014! I’m up for it. I think. Just when I start to get my energy back, the little one goes through a growth spurt and thinks sleeping is nowhere near as important as eating. Which … fair enough. If I could roll over and eat a slice of cake in the middle of the night … I mean … duh. Yes.

Anyway …

Let’s finish up the Before House Tour before the year ends, because of course things look so completely different already, and I want to be able to post proper Before and Afters at some point. Oh and these are all courtesy of the listing agency, p.s. – I didn’t have a chance to take my own photos before we started tearing stuff out of the walls. Just wait until you see the kitchen …

Dining Room

dining room before 2

dining room beforeHow about that light fixture, eh? And the weirdo kitchen cabinets extending into the dining room for some insane reason? Niiice. So far, the walls have been painted, the light changed for a glorious, hand-painted, porcelain chandelier and the hideous (unpainted) cabinets REMOVED. Also, p.s. I complain about those things, but the room is actually totally lovely and giant and I have nothing really to complain about.


hideous kitchen before

THIS is something to complain about. But it looks completely different now. We’ve removed all of the upper cabinets, replaced the countertops, sink and faucet, brought in my favorite kitchen hutch, and are in the process of painting the bottom cabinets white. We’ve also moved some stuff around, aaaand I’m not going to tell you anything else. El surprise in the works. I’m going for bright and elegant to fit in with the rest of the place. Seriously, what happened when they did this kitchen update in the ’80s? I think someone hit their head.

Guest Room

guest bed beforeTiny. Cute. No problems here. It’s just off of the kitchen (formerly maid’s quarters), so the placement is actually perfect for guests. It’s on the opposite end of the apartment from the main bedrooms and offers plenty of privacy and access to the kitchen for late-night or early-morning snacks. I plan to make it really moody and cozy with blacks and gold and moody/cozy stuff like that.

Guest Bath

before guest bathWell hello there, crazy shower curtain! Whatryu doing heeere? This doesn’t show the adorable vintage floor tile, but I’ll share that later. Lots of stuff needs to be changed in here – namely, the faucet in the bath and all of the shower tile. Hoooraaay. Cha-ching!

That was the sound of a cash register. Followed by …



arched hallway 1920s apartmentI forgot to show you the arches in the hallway and the cute, little nook! I’m typing this while sitting at a little desk in there now, and I’m loving it. Look for wallpaper in the future. So. Excited. For wallpaper.


chicago porchAnd we have a porch! I can’t wait to cover this in plants and a striped umbrella in the summer. Keith and I have been dying for some outdoor space for so long, we really feel like we’ve hit the jackpot with this (AND a yard!).

And duh, that’s because we have. And I have most especially won when it comes to readers. You guys make me SO HAPPY. I was just talking about you last night to a friend – I can’t express how much I appreciate you reading and commenting and always wishing me the best. I wish the best for you too – ALWAYS – and I hope we continue to share this space for many years to come.


[Images by Prudential Rubloff]



Real Wedding: Stephanie and Gary

One benefit to having awesome friends (aside from having awesome friends) is that they too have awesome friends. And oftentimes they send those adorable people to me, and then I’m just swimming in adorable, awesome people. And sometimes these friends of friends are also famous, James Beard-award winning chefs. No big deal. I mean, it’s totally not a big deal, unless of course the famous chef is Stephanie Izard (of Top Chef and Girl and the Goat and Little Goat fame), because then the emphasis is most definitely on AWESOME and ADORABLE. She’s the real deal, tootsie pops. And I got to make her wedding gown and veil!

stephanie izard wedding gown by veronica sheaffer

We went with a traditional silhouette, but used this gorgeous French lace with an organic deco pattern for something totally unique. Tiny flowers were also cut from the lace and scattered throughout the skirt. I practically had a heart attack trying to track down that lace in ivory p.s., but I did it. And the heavens opened up and shone down upon us all. The cathedral-length veil was trimmed in two rows of this equally amazing Belgian border lace, which breaks my heart every time I look at it. It’s seriously incredible. And the drape of that veil is THE LIMIT. Love it.

deco lace

I wish I had taken my own photos before sending this off with the bride, but … you guys I was so, SO pregnant. And it was like a million degrees. And I was a little overcome by how lovely Stephanie looked, and … I forgot. Wah wah. But if you’d like to read more about Stephanie’s wedding to her love boat Gary, and see more pictures of the big day, pop on over to … oh … PEOPLE MAGAZINE. And the Chicago Sun-Times. And a bunch of other places – just google away!

Congratulations to Stephanie and Gary! xoxo

[Wedding images by Jesse Lirola]


Filed under MADE IT